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From $1.62
Original: $5.39
-70%10% Vitamin C + E Face Serum with 5% Niacinamide—
$5.39
$1.62The Story
- Daily use face serum for even-toned & glowing skin.
- Visibly reduces dullness & boosts glow with 10% Triple Vitamin C
- 5% Niacinamide helps fade dark spots & treats pigmentation over time
- Checks free radical damage & re-energizes tired skin with Sicilian Blood Orange.
- Non-sticky & fragrance-free, it’s ideal for all skin types, even for Vitamin C beginners.
Boosts Glow Non-Sticky Quick-Absorbing
ALL SKIN TYPES
Tried. Tested. Loved.
Tried. Tested. Loved.
blue
91
felt serum
improved skin brightness
IN JUST 4 WEEKS*
improved skin brightness
IN JUST 4 WEEKS*
83
said their
dark spots faded
IN JUST 8 WEEKS*
dark spots faded
IN JUST 8 WEEKS*
*self-assessment study conducted with 36 subjects over 4 weeks & 8 weeks
Results In Even-Toned & Glowing Skin
Results In Even-Toned & Glowing Skin
why you’ll 
it
it- Visibly reduces dullness
- Treats pigmentation
- Fades dark spots
- Vitamin C beginner friendly
- Lightweight & fragrance-free
Targets
- Dullness
- Pigmentation
- Dark Spots
- Uneven Skin Tone
Great For ALL SKIN TYPES
10% Triple Vitamin C
Blends 3 types of vitamin C to treat dullness for glowing skin
Sicilian Blood Orange
Checks free radical damage & boosts collagen for firm skin
5% Niacinamide
Fades dark spots & pigmentation to deliver visibly even-toned skin
Vitamin E
Increases the potency of vitamin C to prevent further skin damage
Aqua, Ethyl Ascorbic Acid, Niacinamide, Propanediol, Butylene Glycol, Diethylene Glycol Monoethyl Ether, Citric Acid, Benzyl Alcohol (and) Ethylhexylglycerin (and) Tocopherol, Citrus Sinensis (Blood Orange) Fruit Extract, Glycerin (and) Terminalia Ferdinandiana Fruit Extract, Curcurbita Pepo (Pumpkin) Extract, Tocopheryl Acetate, Xanthan Gum, Ferulic acid, Disodium EDTA, Allantoin, Sodium Hyaluronate, Alpha Arbutin, Laminaria Digitata Extract Hydrogenated Lecithin, Cetyl-PG Hydroxyethyl Palmitamide, Ceramide 1, 2,3,4,6II, Cholesterol, 1,2-Hexanediol.
- Apply 3-4 drops of serum on clean skin
- Massage gently until completely absorbed
- Follow up moisturizer & sunscreen
- Suitable for daily AM & PM use
Suggested Routine for glowing Skin
More From Potent Serums
| Products | Skin Type | Targets | Fragrance | |
|---|---|---|---|---|
| 10% Vitamin C Serum  |
 |
All Skin Types | Dullness & Pigmentation |  |
| Cica + 10% Niacinamide Serum  |
 |
Oily, Acne-Prone & Sensitive | Acne Scars & Dark Spots |  |
| Hydrating Serum  |
 |
All Skin Types | Dryness & Damaged Skin Barrier |
 |
| Cica + 2% Salicylic Face Serum  |
 |
Oily, Acne-Prone & Sensitive | Active Acne & Excess Oil |  |
Clean Formulations
Cleaner Ingredients
-
FRAGRANCE
FREE -
SYNTHETIC
DYES FREE -
ESSENTIAL
OIL FREE -
MINERAL
OIL FREE -
PARABEN
FREE -
SILICONE
FREE
Q. I have melasma, can I use it?
A. Dot & Key 10% Vitamin C+E face contains Ethyl Ascorbic Acid, a stable form of vitamin C that delivers the perfect dosage of antioxidants to the deeper layers of skin. Additionally, it is also infused with Kakadu Plum and Blood Orange, all of which come together to treat any form of hyperpigmentation while providing visibly even-toned skin.
Q. Will this serum improve my skin tone?
A. The serum is powered by 10% Triple Vitamin C (Ethyl Ascorbic Acid, Kakadu Plum and Blood Orange) that helps fade dark, hyperpigmentation and dullness to provide even-toned, glowing skin. It also restores melanin imbalance by reversing free radical damage that further provides an improved skin tone.
Q. Which skin types is this suitable for?
A. This serum is suitable for all skin types. It is also beginner friendly which means it suits the skin that is new to Vitamin C. This is an everyday serum that can be easily incorporated into your daily skincare routine
Q. Is this serum suitable for both men & women?
A. This face serum works equally well for both men and women.
Q. What is the recommended age for using this serum?
A. Anyone over 18 years of age can use this product.
Q. Why do I need Vitamin C?
A. Vitamin C is the answer to all your skin queries concerning dullness, dark spots, pigmentation and sun damage. It is a tried and tested antioxidant that shows the best improvement in your complexion over time. Our users have observed a visible reduction in dark spots, hyperpigmentation, dullness and even fine lines and wrinkles. It is the one-stop solution for anyone facing the above-mentioned skin concerns.
Q. I have sensitive skin, can I use this serum?
A. Yes, since our serum has been designed for all skin types. However, post application, if you feel any tingling effect or irritation that persists, you can stop using it immediately. Even though our serum is beginner-friendly, we suggest you use the serum 2-3 times a week and build tolerance over time.
Q. Does using Vitamin C serum mean I can skip sunscreen?
A. No. Even though it is one of the strongest ingredients that help fight sun damage, Vitamin C can make your skin sensitive to the sun. While our Vitamin C is formulated in a way that reduces sun sensitivity, you can only combat it with a broad-spectrum sunscreen, which should be used right after using the serum.
Q. Will this make my skin tingle?
A. Our 10% Vitamin C serum may cause a light tingling effect which should stop after a few seconds. However, if it continues to irritate your skin, please stop using it!
Q. How long will the serum last once open?
A. Once opened, with daily application of 4-5 drops to face & neck, the serum will last for 2-3 months after opening.
Q. What is the scent/smell of the serum?
A. Our 10% Vitamin C serum features a fragrance-free formula. What you'll likely smell is the natural scent of the vitamins within the formula.
Q. Is it safe to use this serum during pregnancy or breastfeeding?
A. We advise you to consult your healthcare provider regarding whether Vitamin C is safe to use during pregnancy or breastfeeding.
Q. How should I store the serum?
A. Please make sure to store at room temperature and away from direct sunlight.
Suggested Rituals
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Description
- Daily use face serum for even-toned & glowing skin.
- Visibly reduces dullness & boosts glow with 10% Triple Vitamin C
- 5% Niacinamide helps fade dark spots & treats pigmentation over time
- Checks free radical damage & re-energizes tired skin with Sicilian Blood Orange.
- Non-sticky & fragrance-free, it’s ideal for all skin types, even for Vitamin C beginners.
Boosts Glow Non-Sticky Quick-Absorbing
ALL SKIN TYPES
Tried. Tested. Loved.
Tried. Tested. Loved.
blue
91
felt serum
improved skin brightness
IN JUST 4 WEEKS*
improved skin brightness
IN JUST 4 WEEKS*
83
said their
dark spots faded
IN JUST 8 WEEKS*
dark spots faded
IN JUST 8 WEEKS*
*self-assessment study conducted with 36 subjects over 4 weeks & 8 weeks
Results In Even-Toned & Glowing Skin
Results In Even-Toned & Glowing Skin
why you’ll it
it- Visibly reduces dullness
- Treats pigmentation
- Fades dark spots
- Vitamin C beginner friendly
- Lightweight & fragrance-free
Targets
- Dullness
- Pigmentation
- Dark Spots
- Uneven Skin Tone
Great For ALL SKIN TYPES
10% Triple Vitamin C
Blends 3 types of vitamin C to treat dullness for glowing skin
Sicilian Blood Orange
Checks free radical damage & boosts collagen for firm skin
5% Niacinamide
Fades dark spots & pigmentation to deliver visibly even-toned skin
Vitamin E
Increases the potency of vitamin C to prevent further skin damage
Aqua, Ethyl Ascorbic Acid, Niacinamide, Propanediol, Butylene Glycol, Diethylene Glycol Monoethyl Ether, Citric Acid, Benzyl Alcohol (and) Ethylhexylglycerin (and) Tocopherol, Citrus Sinensis (Blood Orange) Fruit Extract, Glycerin (and) Terminalia Ferdinandiana Fruit Extract, Curcurbita Pepo (Pumpkin) Extract, Tocopheryl Acetate, Xanthan Gum, Ferulic acid, Disodium EDTA, Allantoin, Sodium Hyaluronate, Alpha Arbutin, Laminaria Digitata Extract Hydrogenated Lecithin, Cetyl-PG Hydroxyethyl Palmitamide, Ceramide 1, 2,3,4,6II, Cholesterol, 1,2-Hexanediol.
- Apply 3-4 drops of serum on clean skin
- Massage gently until completely absorbed
- Follow up moisturizer & sunscreen
- Suitable for daily AM & PM use
Suggested Routine for glowing Skin
More From Potent Serums
| Products | Skin Type | Targets | Fragrance | |
|---|---|---|---|---|
| 10% Vitamin C Serum |
|
All Skin Types | Dullness & Pigmentation | |
| Cica + 10% Niacinamide Serum |
|
Oily, Acne-Prone & Sensitive | Acne Scars & Dark Spots | |
| Hydrating Serum |
|
All Skin Types | Dryness & Damaged Skin Barrier |
|
| Cica + 2% Salicylic Face Serum |
|
Oily, Acne-Prone & Sensitive | Active Acne & Excess Oil | |
Clean Formulations
Cleaner Ingredients
-
FRAGRANCE
FREE -
SYNTHETIC
DYES FREE -
ESSENTIAL
OIL FREE -
MINERAL
OIL FREE -
PARABEN
FREE -
SILICONE
FREE
Q. I have melasma, can I use it?
A. Dot & Key 10% Vitamin C+E face contains Ethyl Ascorbic Acid, a stable form of vitamin C that delivers the perfect dosage of antioxidants to the deeper layers of skin. Additionally, it is also infused with Kakadu Plum and Blood Orange, all of which come together to treat any form of hyperpigmentation while providing visibly even-toned skin.
Q. Will this serum improve my skin tone?
A. The serum is powered by 10% Triple Vitamin C (Ethyl Ascorbic Acid, Kakadu Plum and Blood Orange) that helps fade dark, hyperpigmentation and dullness to provide even-toned, glowing skin. It also restores melanin imbalance by reversing free radical damage that further provides an improved skin tone.
Q. Which skin types is this suitable for?
A. This serum is suitable for all skin types. It is also beginner friendly which means it suits the skin that is new to Vitamin C. This is an everyday serum that can be easily incorporated into your daily skincare routine
Q. Is this serum suitable for both men & women?
A. This face serum works equally well for both men and women.
Q. What is the recommended age for using this serum?
A. Anyone over 18 years of age can use this product.
Q. Why do I need Vitamin C?
A. Vitamin C is the answer to all your skin queries concerning dullness, dark spots, pigmentation and sun damage. It is a tried and tested antioxidant that shows the best improvement in your complexion over time. Our users have observed a visible reduction in dark spots, hyperpigmentation, dullness and even fine lines and wrinkles. It is the one-stop solution for anyone facing the above-mentioned skin concerns.
Q. I have sensitive skin, can I use this serum?
A. Yes, since our serum has been designed for all skin types. However, post application, if you feel any tingling effect or irritation that persists, you can stop using it immediately. Even though our serum is beginner-friendly, we suggest you use the serum 2-3 times a week and build tolerance over time.
Q. Does using Vitamin C serum mean I can skip sunscreen?
A. No. Even though it is one of the strongest ingredients that help fight sun damage, Vitamin C can make your skin sensitive to the sun. While our Vitamin C is formulated in a way that reduces sun sensitivity, you can only combat it with a broad-spectrum sunscreen, which should be used right after using the serum.
Q. Will this make my skin tingle?
A. Our 10% Vitamin C serum may cause a light tingling effect which should stop after a few seconds. However, if it continues to irritate your skin, please stop using it!
Q. How long will the serum last once open?
A. Once opened, with daily application of 4-5 drops to face & neck, the serum will last for 2-3 months after opening.
Q. What is the scent/smell of the serum?
A. Our 10% Vitamin C serum features a fragrance-free formula. What you'll likely smell is the natural scent of the vitamins within the formula.
Q. Is it safe to use this serum during pregnancy or breastfeeding?
A. We advise you to consult your healthcare provider regarding whether Vitamin C is safe to use during pregnancy or breastfeeding.
Q. How should I store the serum?
A. Please make sure to store at room temperature and away from direct sunlight.
Suggested Rituals
